Andrew WalmsleyAug 173 min readThe Hidden Dangers of Accepting Invalid Competition EntriesProtecting Your Brand’s Integrity Running a competition can be an exciting way to engage customers, boost sales, and create buzz around...
Andrew WalmsleyAug 172 min readWellington’s 40-Year Birthday Campaign – A SmartSlip Success StoryCampaign Overview: To celebrate their 40th birthday, Wellington’s launched a customer rewards campaign aimed at driving sales and...
Andrew WalmsleyAug 171 min readFlash Group’s Campaign: Making Customer Rewards Simple and FunFlash Group’s voucher campaign is a great example of how simplicity can lead to success. By offering consumers the chance to win instant...